Tag: emerging markets

The Sachetization of Products:The FMCG Way of Serving the Underserved in Emerging Markets , Lessons for Digital Products?

The concept of “sachetization” refers to packaging products in small, affordable quantities to improve access for low-income consumers, particularly in emerging markets. Beyond consumer goods, this strategy can apply to digital products, promoting frugal innovation, digital inclusion, community empowerment, and resilience by making services accessible to marginalized communities.

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The State of Mobile Money in Africa 2024,it’s evolving use cases and a couple of tough questions

The “GSMA State of the Industry Report on Mobile Money 2024” underscores mobile money’s critical role in global financial inclusion, notably in Sub-Saharan Africa with 548 million accounts driving significant GDP growth. West Africa’s boom in mobile money, spurred by innovative regulations and non-MNO services, contrasts with East Africa’s MNO-led model. Use cases are expanding beyond transactions to remittances and merchant payments, fueling economic development. Technological advances and regulation prompt this sector’s promising future, offering transformative potential especially in underbanked regions.

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Are these Accelerator programs wasting African startups time?

Are these Accelerator programs wasting African startups time?

This article was sparked by a thought-provoking LinkedIn post from Victor Asemota, where he delves into the phenomenon of African startups being caught in a seemingly endless loop of acceleration. It’s like watching a hamster on a wheel, except the hamster is a startup, and the wheel is the myriad of accelerator programs out there. Victor’s musings were in the context Visa acceleration program, where he noted that the startups involved were already so seasoned in the accelerator circuit that another round seemed more like a victory lap than a necessity

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IT Strategy Evaluation: A Comprehensive Guide for Boards and C-Level Executives

The landscape of IT strategy is ever-evolving, and the urgency for boards and C-Level executives to adapt and innovate has never been higher. The ongoing digital transformation has made IT not just an operational necessity but a critical business enabler. While most companies understand the importance of IT strategy, knowing how to evaluate it effectively and innovatively remains a challenge. This blog aims to dissect the various ways businesses can overhaul their approach to IT strategy evaluation by adopting data-backed insights and real-world practices.

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An Examination of the African Continental Free Trade Agreement: Has the Promise Been Fulfilled or Is It a Bust?

The African Continental Free Trade Area (AfCFTA), a monumental agreement, was designed with the aspiration of establishing the world’s largest free trade area. This ambitious initiative was intended to bring together 1.3 billion people across 55 countries, creating a combined GDP of US$3.4 trillion. The vision of AfCFTA was painted as a future where seamless trade across the continent would be a reality. The dream was that purchasing professional work clothes from Rwanda or a book from Nigeria would be as simple as a few clicks, without the burden of exorbitant shipping costs. However, the question that arises is whether this promise has been fulfilled or if the AfCFTA is a bust.

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